Hello, I’m Jon, a strategic social media leader with over 15 years’ experience in digital marketing. I’ve supported brands in a range of industries, including finance and pharmaceuticals. I specialise in developing social media strategies that align with wider business objectives and drive measurable impact.

I have a proven track record of designing social media programmes from the ground up, supporting businesses that know what they want to achieve with social media, but don’t know how to get there.

Starting my career agency side, I co-founded of an innovative team that helped clients navigate the then evolving world of online video and social media.

After several years at agencies I moved brand side, working' at financial institutions who had never had social media experts in-house before. I defined the strategic direction, secured senior stakeholder buy-in, partnered with Compliance teams to establish compliant working practices, and executed end-to-end transformation of social media functions, from channel architecture and governance to content frameworks and team capability.

With Frankly Social Media I am working to help B2B businesses small and large understand where they currently sit against competitors and how they can evolve their social media strategy

Expertise:

• B2B social media Strategy development

• Social media management for regulated industries

• Social media copywriting

• Short form video editing